Secrets to Designing the Best Banner Stands
The use of a banner stand is the cost effective way to add a variety of visual impact on your display. The other type of a banner stand is the pop-up banner stand which normally comes in a variety of dimensions and it is attached to a stand which give you more than one staging options of your display.
Before coming up with the design of a banner stand, there are various factors that one needs to put into consideration and in this article we will discuss those factors in detail.
When choosing the colour of your banner you need to consider taking a colour that can easily attract the eyes of the crowd without getting them confused about what exactly is going on; you should avoid the use of too many colours so that the audience can easily concentrate on what is going on and not on the colours that you used on the banner.
Another very important detail that you need to think about before designing or when designing your banner stand is the target audience of the message contained on the banner stand.
You should ensure that you make the right choices of text and fonts so that your content can communicate more than the colour of the banner.
And if you intend to go and use your banner stand at a conference or in a trade show, it is advisable that you position your basic message at the top of the banner stand so that just in case there are obstructions, it does not interfere with your key information on the banner. The most important message on you banner stand should be placed in a position can be recognised and read easily by the audience; the main reason why you are designing the banner stand is because you want the audience to see the main content of the banner quickly and be able to read it so you should position the message on the banner stand such it his towards or close to the top of the banner so that anyone can see the message easily without having to strain.
It is normally said that a picture is worth a thousand words which means that using a picture or graphics can easily draw the attention of your audience to the banner stand.
When designing the banner stand, another important thing to consider is the corporate brand identity of your product because it is essential in helping to sell your product or service.
It is important to try to position the contact details at the top of the banner stand so that even if something like a table is put behind the banner, one can still see your contact details.